How to Sell a Used Item on Amazon

how to sell a used item on amazon

If you've ever felt like navigating the process of selling a used item on Amazon is akin to traversing a complex maze, you're not alone. The intricacies of this endeavor can be daunting, but fear not; there are strategic steps to demystify this journey.

From determining the right pricing strategies to optimizing your product listings, each decision can significantly impact your success in this competitive marketplace. As you embark on this exploration of selling used items on Amazon, prepare to uncover valuable insights that can elevate your selling game and increase your profitability.

Key Takeaways

  • Ensure used items meet Amazon's condition guidelines to avoid customer dissatisfaction.
  • Explore popular sourcing options like thrift stores and garage sales for acquiring used products.
  • Consider selling certified pre-owned or refurbished items through Amazon Renewed for higher credibility.
  • Accurately describe the condition of used items when listing on Amazon to set proper customer expectations.

What are the best practices for selling used items on Amazon?

When selling used items on Amazon, optimizing your listings is crucial for attracting buyers. As a third-party seller, understanding the benefits of offering pre-owned products can lead to increased sales. Be prepared to navigate common challenges such as accurately representing the item's condition to ensure customer satisfaction.

Tips for optimizing listings for used products

To maximize your success in selling used items on Amazon, meticulously optimizing your listings with accurate and detailed descriptions is crucial. When listing your used products on Amazon, consider the following tips:

  • Provide Detailed Condition Descriptions: Clearly state the condition of your used product using Amazon's guidelines like 'Like New,' 'Very Good,' 'Good,' or 'Acceptable.'
  • Use High-Quality Images: Include clear images of the actual product to showcase its condition accurately.
  • Competitive Pricing Strategy: Research similar products to set a competitive price that attracts buyers.
  • Optimize Keywords: Include relevant keywords in your product title and description to enhance visibility and attract potential buyers.

Benefits of selling as a third-party seller

Selling as a third-party seller on Amazon offers unique benefits and requires strategic practices for effectively selling used items. As a seller, utilizing Amazon FBA (Fulfillment by Amazon) can streamline shipping and customer service.

Leveraging the Amazon Renewed program for certified pre-owned and refurbished products can attract discerning buyers. By meeting Amazon's condition guidelines, you establish credibility and trust with customers.

Utilize the opportunity to list under existing product categories to increase visibility and sales potential. Embrace the flexibility in pricing and marketing strategies available to third-party sellers. Implementing these tactics can help you tap into a vast customer base and maximize your success in the competitive world of selling used items on Amazon.

Common challenges faced when selling used items

Facing common challenges when selling used items on Amazon demands meticulous attention to product condition and accurate representation for optimal customer satisfaction.

  • Competing with New Products: Highlight the advantages of buying used items, such as cost savings or eco-friendliness.
  • Managing Customer Expectations: Clearly communicate the item's condition to avoid returns or negative feedback.
  • Dealing with Returns: Establish a clear return policy to handle potential returns efficiently.
  • Building Trust: Encourage positive reviews by providing excellent customer service and maintaining transparency in your listings.

How to list used items on Amazon?

When listing used items on Amazon, ensure you follow a step-by-step guide for accuracy. Criteria for designating items as 'used' must align with Amazon's condition guidelines. Utilizing Amazon Renewed can help with listing refurbished products that meet strict quality standards.

Step-by-step guide to listing a used product

To successfully list a used product on Amazon, the first step is to ensure that the item meets Amazon's condition guidelines for accurate representation to potential buyers. When listing a used item, you should follow these steps:

  • Check Condition Guidelines: Ensure the item meets Amazon's criteria like 'Used - Like New.'
  • Describe Accurately: Provide a detailed description of the item's condition to set clear expectations.
  • Utilize Amazon Renewed Program: Consider listing certified pre-owned or refurbished items through this program.
  • Set Competitive Pricing: Research similar listings to determine a competitive yet profitable price.

Criteria for listing items as "used" on Amazon

When selling used items on Amazon, adhere to specific eligibility and condition criteria to ensure compliance with the platform's guidelines and enhance customer satisfaction.

Amazon permits the sale of various used goods, ranging from electronics to books. Ensure your products meet Amazon's condition standards like 'Like New,' 'Good,' or 'Acceptable,' avoiding issues like mold or missing parts. Think about exploring refurbished products, which can be sold through Amazon's Renewed program with strict quality requirements.

For a start, consider listing used books, as they are easy to find and cost-effective. If uncertain about certain items, platforms like eBay or Facebook Marketplace can be alternatives. Remember, accurate listings lead to positive customer experiences when selling used products on Amazon.

Using Amazon Renewed for listing refurbished items

For effectively listing refurbished items on Amazon, adhere to the stringent quality requirements set by the Amazon Renewed program.

  • Ensure products are categorized accurately according to their condition, such as 'Used - Very Good' or 'Used - Acceptable'.
  • Follow Amazon Renewed guidelines meticulously to maintain customer trust and satisfaction.
  • Provide detailed descriptions of any imperfections or wear to set appropriate expectations.
  • Utilize high-quality images to showcase the refurbished items effectively.

What are the differences between selling on Amazon and eBay?

When comparing selling on Amazon and eBay, consider the pros and cons of each platform for used items. Assess the differences in fees and seller requirements to determine which platform aligns better with your selling goals. Understanding the distinct features of Amazon and eBay can help you make informed decisions when listing your used items.

Pros and cons of selling used items on Amazon vs eBay

In comparing selling used items on Amazon versus eBay, evaluating the differences in platform fees, customer reach, and listing visibility is essential for making informed decisions.

  • Platform Fees:
  • Amazon charges a flat fee per item plus a referral fee.
  • eBay charges an insertion fee and a final value fee.
  • Customer Reach:
  • Amazon has a vast customer base, increasing the potential for sales.
  • eBay offers auction-style listings, potentially attracting different buyers.
  • Listing Visibility:
  • Amazon prioritizes new items in search results, potentially affecting used item visibility.
  • eBay allows for more detailed item descriptions and photographs, enhancing listing visibility.

Deciding whether to be a seller on Amazon or eBay for used goods depends on your preferences for fees, customer base, and listing visibility.

Comparing fees and seller requirements on Amazon and eBay

Comparing the fees and seller requirements on Amazon and eBay involves a detailed analysis of the differences in platform charges, customer expectations, and listing standards.

When you want to sell on Amazon, keep in mind that fees may include referral fees, closing fees, and storage fees if using Fulfillment by Amazon (FBA). Amazon allows you to sell used items categorized as 'Like New' or 'Open Box,' meeting specific condition guidelines.

On the other hand, eBay typically charges insertion fees, final value fees, and optional listing upgrade fees. eBay offers flexibility in listing used items acquired from sources like garage sales. Understanding the distinct fee structures and seller prerequisites between Amazon and eBay is crucial for your selling strategy.

How to navigate the Amazon FBA program when selling used products?

When navigating the Amazon FBA program for used products, understanding the benefits it offers and the requirements is crucial. You need to ensure your used items meet Amazon's guidelines for condition and quality. Following the steps for selling used products through FBA can enhance your selling experience and reach a broader customer base.

Understanding the benefits of Fulfillment by Amazon for used items

Navigating the Amazon FBA program when selling used products offers sellers a streamlined fulfillment process and access to Amazon's vast customer base. Here are some key benefits of utilizing Fulfillment by Amazon for your used items:

  • Increased Visibility: Your used items will be eligible for Prime shipping, attracting more customers.
  • Customer Trust: Amazon's reputation for reliable and fast delivery can enhance customer trust in your used products.
  • Time Efficiency: FBA handles shipping, returns, and customer service, saving you time to focus on sourcing new items.
  • Competitive Edge: By offering used items with FBA benefits, you can stand out from other sellers offering only new items.

Utilizing FBA for your used items can propel your sales and customer satisfaction.

Requirements and steps for selling used items through FBA

Transitioning from understanding the benefits of Fulfillment by Amazon for used items, let's dive into the specific requirements and steps essential for successfully selling used items through Amazon's FBA program.

To sell used products through FBA, ensure items meet Amazon's condition guidelines like 'Like New,' 'Very Good,' 'Good,' or 'Acceptable.' Check for mold, damage, missing parts, and avoid selling counterfeits.

Popular categories for used items include books and electronics, sourced from thrift stores, garage sales, or estate sales. Accurate condition descriptions are crucial for customer satisfaction.

When listing, focus on the product's condition, and consider adding offers under existing listings. Start with used books, ensure quality, and seek more guidance on selling used products on Amazon for a successful venture.


In conclusion, mastering the art of selling used items on Amazon requires attention to detail and strategic planning. By understanding Amazon's guidelines, listing products accurately, and leveraging the FBA program, you can elevate your selling game. Embrace the opportunity to tap into a thriving market while providing customers with quality pre-owned items. Stay proactive, stay informed, and watch your sales soar on Amazon.

Written by
Grace S.

Grace's specialty is in managing Amazon PPC, social media, and inventory systems. She's been an integral part of the General Admin team for various Amazon brands for 3 years and is also a valuable contributor to the PPC Farm blog where she imparts her knowledge and practical experience to empower Amazon customers and sellers alike.

Table of Contents
Ready to take your Amazon business to the next level?
Get a free PPC Check-up with an Amazon expert.
Whoop, got it! We'll reach out to you soon.
Yikes! Something's off. Please book a call or reach out at