Johnny, we found $60,000
in annual waste.
Based on our analysis of your account from March 2024.
The hard truth,
You've lost $28,489 in the last 60 days alone due to wasted spend.
bathroom organizer countertop
$46
116
$0
cOLOGNE STAND
$36
64
$0
B075M5GL7D
$34
101
$0
+296 More terms
This is money spent on keywords that received clicks but resulted in zero sales. It's the clearest form of wasted budget.
You lost another $17,084 to Inefficient Spend.
lost profit
-$206
black makeup organizer
spend
$285
Sales
$263
This is spend on terms where the cost to get a sale (ACoS) was higher than your profit margin.
Anything over 30% is unprofitable, you are spending too much.
But it’s not just about waste.
We also found opportunities.
6,34%
bathroom organizer countertop
We can reallocate this wasted budget to areas that actually drive growth.
Your "Money Machines"
These are winning keywords with a fantastic return that are currently underfunded.
[strategic opportunity section]
"Pump the breaks, how did you find all this information?"
score:
23%
Overall Low Targets
67%
Mixed Match Types
83%
Multiple ASINs in Ad Group
5
ASINs with Too Many Campaigns
50%
Bad ACoS spend
$7,181
Could Bid More
100%
Low Exacts
83%
Low PTAs
100%
wasted spend from Clicks w/ no Sales
$2,485
Low or no Negatives
100%
Wasted Spend from Non-Converting words
$246
Low Farming Seeds
67%
And 30 more...
We analyzed over 42 different data points to find all of the wasted ad spend AND wasted opportunities in your account.
Oh, and it gets better.